Tag Archives: The Psychology of Climate Change Communication
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Personally Speaking: Why Effective Climate Messaging Starts With People

At a social media conference not long ago, I sat in on a panel discussion on best practices. Be timely and responsive, the panelists advised – but above all, be human. Even when acting as the Twitter or Facebook voice of a brand or corporation, it’s important to remember that social media engagement is still […]

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How to Connect With Americans on Climate Change: New ecoAmerica/CRED Guide Tells All

ecoAmerica and the Center for Research on Environmental Decisions (CRED) at Columbia University are proud to announce the release of their new communications guide, Connecting on Climate: A Guide to Effective Climate Change Communication. The guide explains how anyone, from religious leaders, to healthcare professionals, businesspeople, community leaders, journalists, scientists, educators, policymakers, and other interested […]

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