Tag Archives: psychology
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6 Tips for Communicating About the National Climate Assessment

Today marks the official release of the National Climate Assessment (NCA), a new federal report that details the impacts of climate change in a range of sectors across the United States. The report, compiled through the U.S. Global Change Research Program, will bring media attention to climate change. Climate communicators need to take care, however, […]

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How to Talk About Climate Change: Tips From the Experts

Over the past decade, social scientists have learned a good deal about how to talk about climate change, and how not to talk about it. If any one truth has emerged, says a new segment on Marketplace it’s that climate change communication is a lot more nuanced than anyone used to think. But experts have […]

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New ecoAmerica Webinar Now Available – Engaging Mainstream Americans on Climate Solutions

ecoAmerica is pleased to announce that a recording of a webinar about our latest research report, American Climate Values 2014: Psychographic & Demographic Insights, is now available online. The webinar details how Americans think, feel and react to climate and environmental issues. It also provides recommendations for how to use these findings to strengthen the […]

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The Psychology Behind Climate Denial, and What to Do About It

Climate skepticism continues to bewilder many stakeholders working on climate solutions. Why do skeptics believe what they do? And what’s the best way to engage with them? In a recent piece in The Conversation, cognitive scientist Stephan Lewandosky answered questions submitted on Reddit about conspiracy theories, climate denial, and public reactions to science. What’s most […]

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New Research: Motivating Mainstream Support for Climate Solutions

ecoAmerica is pleased the announce of the release of our latest research report, American Climate Values 2014: Psychographic & Demographic Insights. ACV, conducted in collaboration with Strategic Business Insights, builds longitudinally on ecoAmerica’s previous research (ACEVS in 2011, ACVS in 2008, and AEVS in 2006), to paint a comprehensive picture of how Americans think, feel, […]

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Using the IPCC’s Reports to Boost Climate Engagement

The latest Intergovernmental Panel on Climate Change’s (IPCC) assessment (from IPCC Working Group II, on climate impacts) has been pegged as one of the body’s most dire reports. The key takeaway, according to The Huffington Post, is that “the big risks and overall effects of global warming are far more immediate and local than scientists […]

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Acknowledging Climate Anxiety

Talk of the overlap between psychology and climate change most often focuses on values and behavior change. Yet there’s another type of overlap that’s rarely discussed: our affective response to climate change – our feelings associated with the issue.   In this Sightline Daily article, Renee Lertzman asserts that our underlying feelings about climate change […]

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Solving the Sustainability Equation: Try Adding People

Some people think technology will be the panacea for our global sustainability challenges. Others think technology — and the consumption patterns that often come with it — are just making the problem worse. In reality, neither view is right, writes Columbia University’s Steven Cohen in this recent Huffington Post article.   Technology alone is no […]

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Why Do Some People Deny Climate Change?

Many people in the climate movement wonder why some people continue to deny climate change, even in the face of overwhelmingly scientific evidence that the earth is warming. But there’s more going on with climate denial than disagreement about the science, writes David Robert Grimes in a new Guardian article. What better explains climate denial, […]

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What’s Missing From Sustainability Communication

Too often, businesses rely only on numbers when communicating about their sustainability commitments. This has started to change, as companies like Chipotle have come to recognize the power of storytelling for sustainability. But stories alone may not be enough, either, write Matt Polsky and Claire Sommer in a recent article published by Sustainable Brands.   […]

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