Tag Archives: psychographic research
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Peer Influence a Big Factor in Choosing to Install Solar

Solar is being installed at ever-increasing rates – and not just by people with high incomes and liberal leanings. A recent study shows that the biggest factor in a homeowner’s decision to go solar isn’t income or politics but whether other houses in the neighborhood had done so. According to this Washington Post article, there […]

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New ecoAmerica Webinar Now Available – Engaging Mainstream Americans on Climate Solutions

ecoAmerica is pleased to announce that a recording of a webinar about our latest research report, American Climate Values 2014: Psychographic & Demographic Insights, is now available online. The webinar details how Americans think, feel and react to climate and environmental issues. It also provides recommendations for how to use these findings to strengthen the […]

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New Research: Motivating Mainstream Support for Climate Solutions

ecoAmerica is pleased the announce of the release of our latest research report, American Climate Values 2014: Psychographic & Demographic Insights. ACV, conducted in collaboration with Strategic Business Insights, builds longitudinally on ecoAmerica’s previous research (ACEVS in 2011, ACVS in 2008, and AEVS in 2006), to paint a comprehensive picture of how Americans think, feel, […]

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Following the Polling on Global Warming

by Bob Perkowitz  Just like the rest of the planet, America is heating up. So far this year we are seeing nine new record high temperatures for every record low. Some of those new record high temperatures are literally frightening, smashing old all-time records by 30 degrees or more. Even as they continue to deny […]

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American Climate and Environmental Values Survey Briefings: Register Now

Starting next week ecoAmerica will begin hosting a series of American Climate and Environmental Values Survey (ACEVS) community research briefings in several cities nationwide. The briefings are open to organizations or individuals who are interested in better connecting with Americans for greater progress on climate and environmental initiatives. To find out where Americans are at […]

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