According to a recent report on U.S. concern on climate change, a brief message of science will have little effect on people’s level of concern. Instead, the report says, most Americans build care on issues only based on current events and party lines — both being areas climate change struggles in. The findings of the [...]
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Tag Archives: media
The Media and Politics Drive American Concern. Neither Is Helping Climate Change.
February 7, 2012
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Time to Stop Talking Around the Big Guy
November 3, 2011
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by ecoAmerica’s Special Projects Director Judy Mills It’s time we call journalists and editors on their atmospheric omissions. Tuesday’s New York Times editorial entitled “A Storm Out of Season” talked about the pre-Halloween snowstorm that “astonished” the Northeastern United States with record early snowfall, leaving millions without power and at least nine people dead. “Storms [...]
Read more The New Communications Climate
June 1, 2011
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In this WMO Bulletin, Andrew Revkin says cultural change, courage, and creativity are the tools for successful communication on climate change to the general public. Revkin also pleads for the environmental experts to stop relying on the media to spread the message; he encourages the climate scientists and policy leaders to speak directly to the [...]
Read moreHungary’s Red Sludge Spill: The Media and the Eco-Disaster
October 25, 2010
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This post, from Yale's Environment 360 blog, posits that the more 'photogenic' the disaster, the more media coverage it gets. People respond to disasters they can see with their own eyes, particularly those with a high "yuck factor".
Read moreNew Job Assignment for Climate Scientists: Better Communications with Public, Media
April 2, 2010
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Lisa Palmer analyzes the growing trend of climate skepticism particularly around the issue of scientific consensus. Palmer suggests that some scientists are using this occurrence to push for better communication of climate issues to the public. Despite some interest from the scientific community on being better messengers, there remains a group that believes it isn't [...]
Read moreMarketing green to the wired generation
January 7, 2010
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Adam Kustin, VP of Client Consultation at the Shelton Group discusses the appropriate methods for communicating green to the 18-24 year old age group. Social media is only the 4th resource this group uses to get information, and that they're surprisingly more likely to check out ads, product labels or news coverage. According to the [...]
Read moreEnvironment, Climate Go Prime Time On Entertainment Programming
November 13, 2009
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The Yale Forum on Climate Change & the Media writes about the increase of purpose that NBC Universal has placed on its "Green is Universal" week. When originally promoted in 2007, NBC only incorporated the theme into a single episode of television. Now, the company is broadening the scope of the campaign to match a [...]
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Global Warming Isn’t All Science: The Emotional Side to Earth’s Climb In Temperature
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Climate Shift: Controversy and Teachable Moment
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College Green Rating with the Princeton Review
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Solution as Problem?: Sociologists on the Climate Wars
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Leveling the Field
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Climate Change Education: The Challenges of Teaching Science in America [VIDEO]
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Declining American (or just Republican?) Support on Green Energy Policies
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Sustainability Education and Economic Development Initiative: Program Review 2012 Released
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Framing Climate Change as a Human Rights Issue
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Care for Personal Health = Care for Global Climate
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Martin Lack: Excellent stuff. I must admit I bought a copy of ...
- Marcacci Communications: [...] Framing climate change as a human rights iss...
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Nick: These are the questions we need answered (like in ...
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Republicans’ Trust In Biased Media Warps Perception on Climate Change
A new study confirmed the long-held belief Fox News is extremely biased against the scientific consensus on climate. Another finding, that Republicans are more influenced by cable news than Democrats, further explains the influence on denial. Climate truth communicators must strategize how to counteract the conservative cable news denial messaging. Read the full article from [...]
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