Google has recently released a study exploring how people could simultaneously meet society’s goals of economic growth, security, and de-carbonization. The results targeted clean energy innovations that are: 1. fast wins (i.e. can be completed under 5 years); 2. big pay offs; and 3. enhanced when paired with policy. Posted 6.28.2011 on New York […]
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Solar Leader BrightSource Energy Going Public
Solar energy is gaining a new economic benefit: the public has opportunity to invest in it for their personal prosperity. According to this Earth & Industry article, BrightSource, the company leading "the biggest solar project," went public on Earth Day 2011 and intends to raise $250 million off the stock market. Google has already put […]
Read moreEven with Google plan, U.S. may not meet wind energy goal
In this article, Paul Pierpoint discusses the power of business, communities, colleges, and people for progress in renewable wind energy. Pierpoint cites Google's initiatives and ecoAmerica's SEED Center intiative as progress examples, and makes the case for others to follow suit.
Read moreThe Big 3: How Social Media, Video, and Mobile Are Transforming Green Marketing
In this piece published on Triple Pundit by Paul Hannam of Bright Green Leadership, we learn how important social media, video and mobile are as media tools for effective green marketing. He sites various successful campaigns by Method, Patagonia and Google. Hannam also recognizes that video and mobile are the most popular and accessible forms […]
Read moreGoogle Enters 20-Year, 114 Megawatt Deal With Iowa Wind Farm
Today, Google announced that it is investing in a 20 year wind-power deal with a windfarm in Ohio – as reported on by Katherine Montgomery of GoodCleanTech.com. The contract with Google will not only advance the company's goals of going carbon neutral but will also help the windfarm build more farms.
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June 28, 2011 




