A recent report released by the Citizens Climate Lobby (CCL) indicates that there does not have to be a separation of church and climate. The majority of evangelicals not only believe that climate change is real, but also they understand humans are accelerating its impact. Whether evangelicals read global warming reports released in the past […]
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Efficiency could cut world energy use over 70 per cent
Shifting energy’s supply from fossil fuels to renewables is going to help fight climate change, but scientists at the University of Cambridge wanted to look at how the public could reduce overall demand of energy. They found simple changes by consumers could make a drastic difference. Check out GreenUPGRADER’s easy-to-follow infographic that was developed […]
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Americans’ Global Warming Beliefs and Attitudes in May 2011
The Center for Climate Change Communication’s Americans’ Global Warming Beliefs and Attitudes in May 2011 report found that public understanding and engagement on the issue “remains lower than it was in 2008.” At the same time, over half of Americans are also saying they would like more information on global warming (52%), but they don’t […]
Read moreGlobal warming or climate change: whatever, dude
In this Shelton Group article, Karen Barnes, VP of Insight, says the terminology for climate change/global warming in marketing doesn't matter because the bottom line is that today's mainstream consumers just don't care about about the issue. To "create the change we desire" Barnes advises marketers to focus on the "plenty of other drivers and […]
Read moreAmericans Believe in Climate Change More than Global Warming
Rationale for why research shows Americans are more likely to believe in "climate change" than "global warming" is explored in this TreeHugger article. The research's lead author Jonathon Schuldt believes that because "global warming focuses attention on temperature increases," an abnormally cold day can encourage doubt, while climate changes focuses "on more general changes."
Read moreKnowledge of Climate Change Across Global Warming’s Six Americas
The 2010 Global Warming's Six Americas report found Americans react to climate change in six fundamentally different ways. One consensus across these six categories, however, is support for alternative energy initiatives . In his latest update, Anthony Leiserowitz explains that these findings indicate "it's about finding policies that people can come to agreement about, even […]
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Americans Believe in Climate Change More than Global Warming
Rationale for why research shows Americans are more likely to believe in “climate change” than “global warming” is explored in this TreeHugger article. The research’s lead author Jonathon Schuldt believes that because “global warming focuses attention on temperature increases,” an abnormally cold day can encourage doubt, while climate changes focuses “on more general changes.”
Read moreEconomy Dominates Public’s Agenda, Dims Hopes for the Future
In Pew's annual Top Policy Priorities poll, environment and global warming once again fell in priority, each received their lowest-ever rank. The poll also found partisanship continuing to play a large role in prioritization, with Democrats rating environment and global warming as higher priorities, and Republicans rating them lower.
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January 24, 2012 




