Tag Archives: Earth Day
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Making Earth Day Visible Every Day With the Launch of Solution Generation at Millersville University

Instead of traveling to Lancaster, PA, to help kick off Solution Generation’s new partnership with Millersville University, Earth Day 2016 found me in sad solidarity with our warming climate as I spent the day waylaid in bed fighting a 102° fever. Fortunately, my intended wing-woman for the event, ecoAmerica’s new executive assistant Candace Williams, enthusiastically […]

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Why Today Could Be the Most Important Earth Day Ever

Since it was first established in 1970, Earth Day has been a day of action on environmental issues, sustainability, and climate change. Today, appropriately enough, leaders and representatives from nearly 170 nations will gather at the United Nations in New York to formally sign the Paris Agreement on climate change.   Climate change is arguably […]

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Dear Future Generations: Sorry

Watch The Viral Video That’s Waking People Up On Climate Change

As climate communicators, we’re always looking for ways to cut through the clutter of daily life and help people see that climate change needs to be addressed here and now. We can take a lesson from rapper Prince Ea. His latest video, posted on Earth Day, apologizes to future generations for the damage we allowed […]

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Florida Everglades

Making Climate Impacts Real: Obama’s Earth Day Speech From the Everglades

In many ways, Florida is on the front lines of the climate debate. As rising seas are causing flooding in Miami and threatening South Florida’s water supplies, officials at the Department of Environmental protection have reportedly been banned from using the term “climate change.” Senator Marco Rubio, now a presidential contender, has expressed doubt that […]

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Using Earth Day as a Springboard for Engaging Your Faith Community

Wednesday, April 22nd will mark the 45th anniversary of Earth Day. Started in 1970 in the United States, the original Earth Day is credited as the launch of the modern environmental movement and with inspiring legislation like the Endangered Species Act. Today, the event is not just an opportunity to unite the world in reflection […]

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Theme of 2013 Earth Day Comes Alive in Social Media Project

In the months leading up to Earth Day last week, the Earth Day Network put together an international, participatory, social media project to put a human face on climate change. From Dayton, Ohio, to Timor Leste, from Chile to India, thousands of fascinating photos and stories attest to the impacts that climate change is having […]

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billionacts

Facebook and Earth Day Network Release Billion Acts of Green App

Although Facebook has been criticized lately for their use of coal energy, the company is showing their support for the environment by creating the "A Billion Acts of Green" app that is challenging at least a billion people to do an "act of green" this Earth Day.  The application offers helpful green act ideas and […]

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Stand By Your Cause: What Marketers Can Learn From Dawn’s Involvement In The Gulf Oil Spill

Stand By Your Cause: What Marketers Can Learn From Dawn’s Involvement In The Gulf Oil Spill

We've all seen the Dawn commercials where rescue workers are cleaning oil-drenched birds in dish gloves, and presumably saving these animals' lives. In this Triple Pundit article by Jacquie Ottoman, we learn that since the BP oil spill, Dawn has been thrust into the spotlight, and that they've managed to stick by their brand, despite […]

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On 40th Earth Day, Image of Green Movement Still Positive

On 40th Earth Day, Image of Green Movement Still Positive

Gallup's latest environmental poll reveals some interesting trends as of the 40th Earth Day Celebration. According to the survey, only 19% of Americans are active participants in the environmental movement. 42% are sympathetic.  There has been a decline since 2000 of the % who believe that the movement has done more good than harm, 62% […]

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Seeing Shades in Green Consumers

Seeing Shades in Green Consumers

MediaWeek examines the changed landscape of green consumers since the first Earth Day in 1970. The marketplace itself is larger and green products have made their way into the mainstream. In addition, marketers and businesses recognize that there is more than one type of green consumer and are building different messages into their brands as […]

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