October 15, 2009 
The article below discusses the need for marketers and communicators to take culture into account when establishing any brands. Furthermore, powerful brands are able to become a part of culture because they actually make people's lives better.
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Supermajorities of Americans Now Support Action on Climate Change
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He Speaks for the Snow: Erik Blachford on Climate Change and the Ski Industry
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New Nature Rocks Website Offers New Paths to the Outdoors
- Yale Poll: Climate Change Belief Drops 7%, Likely Influenced by Cold Winter
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Vote for ecoAmerica at SXSW Eco
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Climate Shift: Controversy and Teachable Moment
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Global Warming Isn’t All Science: The Emotional Side to Earth’s Climb In Temperature
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Solution as Problem?: Sociologists on the Climate Wars
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College Green Rating with the Princeton Review
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What Consumers Really Think of Green PR
- Marcacci Communications: [...] Hundreds of US colleges creating a clean ene...
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Martin Lack: Thanks for posting this, Celina. I first came acr...
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Theresa Silveira: Hi - Thank you. I now have the information. I lo...
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Celina Plaza: Hi Theresa, The link has been updated. You shoul...
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