Over the past few months, the Skoll Global Threats Fund undertook research and commissioned a number of studies to better understand the current state of public engagement around climate change in the United States. The goal was to explore how the philanthropic sector could empower a more targeted, effective, and evidence-based approach to public engagement […]
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Tag Archives: communication
Across Party Lines, Americans Support Action To Reduce Global Warming [Report]
January 17, 2013 
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A report titled “The Political Benefits to Taking a Pro-Climate Stand in 2013″ by Yale and George Mason University found many advantages to climate action in government. In fact, it seems like a no-brainer for a politician to support climate initiatives. The report found that the majority of Democrats, Independents, and Republicans support efforts to […]
Read more Seven Tasks for Connecting in a Murky Climate
November 19, 2012 Comments Off
Last week ecoAmerica‘s Meighen Speiser joined Cara Pike from Climate Access on a panel at the BECC conference. Together they spoke of salient and effective paths forward for climate communication that inspires action. In this article, Cara lays out 7 clear tasks for those facing the murky waters of climate communication to help translate it […]
Read more Care for Personal Health = Care for Global Climate
April 13, 2012 Comments Off
In this article, psychologists, global health organizations, and communications experts weigh in on how to effectively use climate change’s affect on public health to generate support for climate as a relevant and urgent priority of the general public. The article also discusses how climate and health experts should tailor messages according to their audience’s relation […]
Read more The Comedy Connection
January 18, 2012 Comments Off
When executed correctly, humor is a way to lighten a difficult topic and make the subject more accessible to people, but comedy can be hard, especially on the topic of environment. This Grist article also points out some environmentalists and scientists may be a bit too serious when discussing their field of passion, but if […]
Read more The Art of Using Metaphors for Environmental Communication
January 17, 2012 Comments Off
When communicating difficult and/or new topics like climate change and fracking, developing simple metaphors with something used in the public’s everyday life can help people absorb the otherwise rather complicated information much easier. NPR, AP Correspondents: Useful Climate, Fracking Metaphors Cross-post from Yale Climate Media Forum by Bud Ward The pursuit of the ‘perfect’ […]
Read more Stop Debating the Perfect Metaphor, Let’s Focus on Communicating Reality
October 1, 2011 Comments Off
In this article from the Yale forum on Climate Change and the Media, Keith Kloor says the environmental community has an obsession with finding the perfect metaphor for communicating environmental and climate issues to the public, but this effort to relate the issues to something familiar or historical backfires when it only leads to debate […]
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He Speaks for the Snow: Erik Blachford on Climate Change and the Ski Industry
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New Nature Rocks Website Offers New Paths to the Outdoors
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Vote for ecoAmerica at SXSW Eco
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Best Practices: Learning from the Human Rights Campaign’s Social Media Sweep
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Global Warming Isn’t All Science: The Emotional Side to Earth’s Climb In Temperature
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Climate Shift: Controversy and Teachable Moment
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College Green Rating with the Princeton Review
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Solution as Problem?: Sociologists on the Climate Wars
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Leveling the Field
- Marcacci Communications: [...] Hundreds of US colleges creating a clean ene...
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Martin Lack: Thanks for posting this, Celina. I first came acr...
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Theresa Silveira: Hi - Thank you. I now have the information. I lo...
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Celina Plaza: Hi Theresa, The link has been updated. You shoul...
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Finding the No-Spin Zone on Climate Change
In this Huffington Post article, Hunter Cutting presents an interesting viewpoint on climate change communication: the challenge and responsibility can be grasped by a child, so why do we get caught in a spin with adults? As Cutting simply states, it’s because global warming isn’t a science problem — it’s a political problem. We know […]
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