Tag Archives: climate messaging
leaders-square

Attending ecoAmerica’s American Climate Leadership Summit 2016

In September, I attended the American Climate Leadership Summit 2016 and I heard story after story about how climate change is impacting different communities and what they are doing about it. The Summit was hosted by ecoAmerica, a non-profit organization that works with partners to build awareness, understanding and action for climate and environmental solutions. […]

Continue reading
15 Steps Blog-square

(VIDEO) Learn Why Our Upcoming Climate Communications Webinar Is a Must-Attend

Talking about climate change doesn’t have to be challenging. Americans know the climate around them is changing, and they want information and solutions that inspire confidence and are consistent with their values and beliefs. You just need to know the right way to connect.   Attend our free webinar, 15 Steps to Create Effective Climate […]

Continue reading
blog-marriage equality messaging-4.4.16-square

Climate Messaging: Lessons From the Marriage Equality Movement

In the run-up to the June 2 federal court hearing on the Clean Power Plan, climate advocates are in full force campaigning for the rule to be upheld. State attorneys general, a coalition of cities, and various environmental groups have filed or will file briefs supporting the rule. In framing the language of their arguments, […]

Continue reading
blog-changing minds-2.18.16-square

How to Change Someone’s Mind About Climate Change

According to recent polls, acceptance of climate change is on the increase – but a substantial number of Americans are still not greatly concerned about impacts or don’t believe human activity is the main cause. Is it possible to change their minds? A new paper by researchers at Cornell University offers some insights on how […]

Continue reading
gasprices

What Lower Gas Prices Reveal About Climate Action Attitudes

Gas prices in the U.S. have been on the decline for months now – the average price of gasoline is hovering around $2.14 per gallon, and in many parts of the country gas is well below $2 per gallon. What does this mean for climate action? As laid out in this article, lower gas prices […]

Continue reading
john hill

Day 4: ecoAmerica in Paris – Climate Progress, One Story At A Time

John Hill (pictured, left) is using communications skills honed over 23 years of work in Washington, D.C., every day this week in Paris at COP21.   As Assistant General Secretary for Advocacy and Organizing at the United Methodist Church’s (UMC) Board of Church and Society, Hill works with an international UMC delegation that aims to […]

Continue reading
noahkittner

Day 3: ecoAmerica in Paris – Scholar Activism and How Higher Ed is Shaping Climate Progress

Noah Kittner (pictured, left), a PhD candidate in energy and resources at the University of California, Berkeley, ran cross country as a high school student in Raleigh, North Carolina. He may have learned a thing or two about endurance back then that is helping him through long days at COP21 this week. Here in Paris […]

Continue reading
Lyndon B. Johnson

50 Years of Climate Communications – What Have We Learned? And How Can We Improve?

On November 5, 1965, President Lyndon Johnson received the first official warning about the dangers of climate change. 50 years later, we still face challenges in communicating the scientific evidence of climate change and the urgency of finding solutions. In this Forbes article, weather and climate expert Dr. Marshall Shepherd outlines four key communication hurdles […]

Continue reading
Black Ops 3

(Video) The Climate Change Message in the New “Black Ops 3” Video Game

How can we bring climate change awareness into the American mainstream? One way is by weaving climate messages into the cultural mainstream. The new Call of Duty: Black Ops 3 video game is set in a future transformed by climate change, where resources are scarce and the economy is in ruins. As this Forbes article […]

Continue reading
US President Barack Obama delivers remarks at a Clean Power Plan event at the White House in Washington, DC, August 3, 2015. President Barack Obama described climate change as one of the key challenges of our time Monday as he announced the first ever limits on US power plant emissions. As a step to try to adapt, Obama announced power plant owners must cut carbon dioxide emissions by 32 percent from 2005 levels by 2030.        AFP PHOTO/JIM WATSON        (Photo credit should read JIM WATSON/AFP/Getty Images)

Why Obama’s Messaging About the Clean Power Plan Resonates With Americans

The key to good climate communication is to understand what’s important to people, and show how climate change affects those things. In President Obama’s recent remarks announcing the EPA’s new Clean Power Plan, he did just that.   Our research has shown that Americans put their families first, and are still firmly committed to the […]

Continue reading