Tag Archives: climate communication
The truth about climate change

Getting to the Truth About Climate Change

Do we live in a post-truth society – one in which “objective facts are less influential in shaping public opinion than appeals to emotion and personal belief”? The term was so widely used in 2016 that Oxford Dictionaries named it their international word of the year.   But maybe this phenomenon isn’t entirely new. People’s […]

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Study: Physicians Have a Unique Opportunity to Shape Climate Opinions

Health professionals have been aware of the public health impacts of climate change for some time now. The Centers for Disease Control and Prevention devoted their December 2014 Grand Rounds to the topic, the Lancet published a report about the risks of climate change last June, and the Surgeon General urged climate action at the […]

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The Importance of Visuals in Making Climate Change Personal

The climate movement lost a key player yesterday. As the Mashable article below reports, award-winning environmental photographer Gary Braasch died while documenting the effects of climate change on the Great Barrier Reef.   Braasch was a passionate campaigner for climate action, and his “before and after” photos offered some of the earliest visual evidence of […]

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New Study: Political Identity Is the Strongest Indicator of Climate Acceptance

Though the partisan divide on climate change appears to be closing, whether or not someone accepts the reality of climate change still depends largely on their politics. A new analysis published in Nature Climate Change found that political affiliations and worldviews were the most reliable indicators of a person’s beliefs about climate change – more […]

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Using Social Science to Encourage Climate-Friendly Behavior

At ecoAmerica, we are strong believers in the value of psychographic, social science, and communications research in finding effective ways to engage people on climate issues. It appears President Obama shares this view. As this Scientific American article reports, he has requested that federal agencies use behavioral science insights to help increase participation in energy […]

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5 Effective Ways to Get People to Take Action on Climate Change

If you’re aware that climate change is a serious problem that requires immediate action, it can be hard to understand why not everyone feels that way. But rather than arguing with the unconvinced or piling on more scientific facts, the best way to reach people is to understand their psychology. This Co.Exist article offers five […]

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Dr. David Dyjack

1,000 Health Professionals Join the National Environmental Health Association’s New Executive Director for Happy Hour

It was a toasty mid-July afternoon in Orlando and the convention center clock had not yet reached the respectable hour of 5:00 p.m. Perched on a bar stool at the edge of the stage, NEHA’s executive director, Dr. David Dyjack, kicked off his inaugural keynote at the 2015 Annual Educational Convention and Exhibition by uncorking […]

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Partisan Divide

How to Create a Non-Partisan Climate Message

When trying to inspire people to fight climate change, it seems like the obvious message would be, “Help protect our planet.” But in fact, that message can backfire – many people balk at being labeled as “environmentalist” or “green.” But that doesn’t necessarily mean they don’t support clean energy or care about pollution.   So […]

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Bob Perkowitz, President of ecoAmerica

The Top 5 Traits That Make A Great Leader

At ecoAmerica, one of our main priorities is empowering leaders to build support for climate action. There’s a reason leaders are such an important part of our strategy. Whether they’re the head of a corporation, a church, or a community group, strong leaders share certain traits.   1. They are able to effectively communicate what […]

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A National High School Assembly Program Engages Students on Climate Change

The Alliance for Climate Education (ACE) is a non-profit organization that conducts climate education assembly programs in high schools across the country. Their mission is to educate America’s high school students about the science behind climate change and inspire them to do something about it—while having fun along the way. An evaluation of ACE’s entertainment-education […]

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