Tag Archives: cars

GM’s Bold Self-Interest Ads Don’t Fool Consumers

GM marketers must be extremely concerned about losing Gen Y consumers if the company is willing to run a anti-bike campaign, a bold and blatant act of self-interest. The ad, displayed in the article below, seems to be reministant of cigarette ads of the 1950s — appealing to people’s desire to look “cool” with no […]

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New Mileage Stickers Include Greenhouse Gas Data

A new fuel economy sticker, developed Environmental Protection Agency and the Department of Transportation, was released last week. The new label aims to make it easier for consumers to understand their car’s fuel-efficiency and environmental impact, but there is debate on whether the initially-proposed simple letter grade label would have been clearer.   Posted 5.25.2011 […]

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