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climatechange_PBS_feature

Climate Change Education: The Challenges of Teaching Science in America [VIDEO]

A recent survey by National Science Teacher Association found many science teachers are facing skepticism about climate science — 82% from children, 54% from adults. To enable teachers to keep science in the classroom and controversial social commentary out, Cires, a cooperative environmental science research institute, has developed teacher workshops, curriculum, and lesson plans that [...]

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windmills_feature

Declining American (or just Republican?) Support on Green Energy Policies

A new study released by Stanford shows that although a majority of Americans (63%) still support economic policies that support greener energy, that number has fallen almost 10 percentage points since 2010. Theories for this downward trend include: a decline of media coverage on climate change, growing economic concerns that monopolize priorities of Americans, and [...]

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feature_health

Care for Personal Health = Care for Global Climate

In this article, psychologists, global health organizations, and communications experts weigh in on how to effectively use climate change’s affect on public health to generate support for climate as a relevant and urgent priority of the general public. The article also discusses how climate and health experts should tailor messages according to their audience’s relation [...]

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ideology_feature

Know Audience’s Ideology for Audience to Know Climate

Continuing to look into the conservative-liberal divide on climate, this article reviews communications and psychology research that has found politically-driven ideological predispositions have great influence on one’s level of receptiveness to climate change communication and provides examples of how this knowledge can help inform more effective climate communication positioning.  How climate change gets lost in [...]

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george_feature

How To Hold a Conversation with Climate Change Deniers

UK climate activist George Marshall has made a video on how to talk to climate change deniers. This is just one tactic of many, but it’s an interesting method worth testing. When approaching the conversation, Marshall recommends finding commonalities to establish you as a peer and then think about how changing their views will be [...]

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foley_feature

The Climate Pragmatist

Some people are motivated by bold messages that push new boundaries, but then there are some that just want to do what makes sense. When it comes to climate change communication, pragmatism could be the angle that resonates with a new audience, and in particular, a conservative audience. In this article, Jonathan Foley, who directs [...]

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feature_playboy

A Consumer-Friendly Solar Project Funded By Consumers

Instead of being dependent on tax incentives or paying for support, a New Orleans start-up has is proposing a free online service that will enable the public to own and control their solar energy choices. The New Orleans community is so supportive of the project that they are willing to invest in it; the project [...]

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feature_opinon

A Positive Shift: More Americans Believe Global Warming is Occurring [SURVEY]

Conducted every season, the latest Fall 2011 survey on American Public Opinion on Climate Change released by the Brookings Institute found that 62% Americans that believe “there is solid evidence that the average temperature on Earth has been getting warmer,” the highest percentage since fall 2009 (65%). Other highlights include: more Americans see warmer weather [...]

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