In this article, psychologists, global health organizations, and communications experts weigh in on how to effectively use climate change’s affect on public health to generate support for climate as a relevant and urgent priority of the general public. The article also discusses how climate and health experts should tailor messages according to their audience’s relation [...]
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Know Audience’s Ideology for Audience to Know Climate
April 6, 2012
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Continuing to look into the conservative-liberal divide on climate, this article reviews communications and psychology research that has found politically-driven ideological predispositions have great influence on one’s level of receptiveness to climate change communication and provides examples of how this knowledge can help inform more effective climate communication positioning. How climate change gets lost in [...]
Read more How To Hold a Conversation with Climate Change Deniers
April 2, 2012
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UK climate activist George Marshall has made a video on how to talk to climate change deniers. This is just one tactic of many, but it’s an interesting method worth testing. When approaching the conversation, Marshall recommends finding commonalities to establish you as a peer and then think about how changing their views will be [...]
Read more The Climate Pragmatist
March 28, 2012
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Some people are motivated by bold messages that push new boundaries, but then there are some that just want to do what makes sense. When it comes to climate change communication, pragmatism could be the angle that resonates with a new audience, and in particular, a conservative audience. In this article, Jonathan Foley, who directs [...]
Read more Demonstration Purposely Narrowing American View on Energy
March 13, 2012
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In short-lived public demonstration yesterday, the conservative campaign Occupy Occupy D.C. protested against wind turbines, claiming their motivation to stop their use was to protect birds and reduce energy cost. The group promoted coal, holding signs reading messages such as, “Coal: Reliable Cheap Energy.” When the coal advocacy was questioned by pointing out mining’s capabilities [...]
Read more Mental Health Repercussions of Environmental Disasters
March 8, 2012
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This article on the psychology of those affected by the BP oil spill points out that the rig explosion was not only damaging to the Gulf, but has also significantly affected the mental health of the people in the Gulf Coast. Over 50% of the people that signed up for the mental health program have [...]
Read more Engaging the Public on Climate [VIDEO]
February 28, 2012
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NOAA’s recent posting of a video short course and lecture series on climate change included a lecture by Matthew Nisbet titled Climate Change Communication: Focusing on Public Engagement. In the video, Nisbet discusses public perception and understanding on climate, why the discourse on the issue has gone off-track, and how the climate message can better [...]
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Global Warming Isn’t All Science: The Emotional Side to Earth’s Climb In Temperature
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Climate Shift: Controversy and Teachable Moment
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College Green Rating with the Princeton Review
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Solution as Problem?: Sociologists on the Climate Wars
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Leveling the Field
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Climate Change Education: The Challenges of Teaching Science in America [VIDEO]
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Declining American (or just Republican?) Support on Green Energy Policies
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Sustainability Education and Economic Development Initiative: Program Review 2012 Released
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Framing Climate Change as a Human Rights Issue
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Care for Personal Health = Care for Global Climate
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Martin Lack: Excellent stuff. I must admit I bought a copy of ...
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Nick: These are the questions we need answered (like in ...
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Framing Climate Change as a Human Rights Issue
If climate change was positioned as a human rights issue, would it have more support and demand to be addressed? This article proposes this as an framing angle, theorizing that if climate change is shown to violate humans rights such as food, water, sanitation, and development, the public and government would be more likely to [...]
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