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What Emotions Motivate Action on Climate Change?

Effective climate communicators understand that emotion plays a key role in motivating action. What many communicators want to know, however, is which specific emotions they should try to evoke to motivate action on climate change. New research by the Yale Project on Climate Change Communication recently featured by Big Think, however, may help to answer this question. Researchers […]

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Picking the Right Words to Talk About Climate Change

Should we talk about “climate change” or “global warming”? Increases in emissions, or changes in global mean temperatures? Or do these choices even matter? In a recent blog post, communications strategist Jeremy Porter argues that what matters most for public engagement is not whether we talk about “climate change” or “global warming,” but whether or not we […]

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Mapping Climate Communication

A panoply of media organizations, government agencies, non-governmental organizations, science institutions, funders, and individuals have shaped the way the conversation around climate change has unfolded in the United States. In a new series, graphic designer Dr. Joanna Jody Boehnert uses graphics and other visuals to illustrate how the climate conversation has evolved over time and […]

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Study Reveals Bias in Media Coverage Toward Scientists Who Deny Climate Change 

A new study reveals that media coverage of climate change is heavily biased toward climate deniers. The study, which was recently featured by Climate Progress, shows that scientists who deny climate change are significantly more likely to receive frequent media attention than those who agree with the scientific consensus that climate change is real and human-caused: 30 percent […]

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Putting Climate Communication Into Practice

How we communicate around climate change plays an enormous role in shaping whether people tune in or tune out. But communication strategies don’t just guide how we talk and write. They can also guide how we act on climate, and more importantly, how we shape opportunities for others to act.   A recent blog post from Climate Access shows how one city […]

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Telling the Good News Story on Climate

Much of what we hear about climate change focuses on the negatives. Yet emphasizing only the negative effects of climate change won’t get us too far in solving the problem. Indeed, research indicates that focusing on the good news–the progress that communities around the world are already making in preventing the worst impacts of climate change–is often […]

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How Climate Change Is Impacting Mental Health Down Under

Research on the mental health impacts of climate change is remarkably scarce, which is especially surprising given that depression is already the second leading cause of disability around the world. Much of the research that does exist, has been done Down Under, where a small but dedicated team of researchers has been exploring the mental health implications […]

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Why We Need to Tell Stories About Climate Change

Much of the public dialogue around climate change centers around facts and figures. Global mean temperatures are expected to rise by this many degrees Celsisus. Climate change will cost this much money in damages. We need to lower our emissions by this amount. While facts and figures (and pie charts) have their place, what the […]

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