‘Start With People’ – A Successful Model

Ea_report_cover_imgIn its first 18 months, ecoAmerica launched a set of high-impact programs including the American College & University Presidents Climate Commitment, GreenCareers and the American Environmental Values Survey.

The organization has partnered up with some of the largest names in the environmental and business community including: Environmental Defense Fund, Monster.com,  the Clinton Foundation, National Geographic, The Princeton Review and SRIC-BI.

These partnerships gave ecoAmerica the leverage to engage over 4 million students and 500+ leaders at higher education institutions in all 50 states.

ecoAmerica "starts with people" and uses consumer research, partnerships and engagement marketing to shift the personal and civic choices of mainstream Americans.  Read more in the 2007 Annual Report.

Download the 2007 ecoAmerica Annual Report

The American College & University Presidents Climate Commitment remains the only major initiative in the world committing an entire sector to climate neutrality.   In the 16 months since ecoAmerica and its partners launched the program, over 500 schools, educating over 25% of America’s undergraduates, have pledged to measuring and reporting their GHG emissions and to developing a plan to eliminate them.   Further information on this and other initial programs are in the report and on our website.

In 2008 ecoAmerica is building on these successes with more innovative work.   The organization is preparing to release the findings of the American Climate Values Survey (a follow up to the American Environmental Values Survey).  It will offer new insight that will enable the environmental movement to be more effective in building public support for solving the climate crisis.  Later this year, ecoAmerica will launch the Leave No Child Inside initiative to reconnect Americans with nature.

Feel free to contact Lee Bodner if you want to hear more about any of ecoAmerica’s programs or if you see an opportunity for collaboration.

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